We recently spent the day in LA with renowned photographer and lifetime Lakers fan, Atiba Jefferson, to celebrate the launch of our recent NBA partnership. Slowtide has long-since admired Atiba Jefferson’s photography and loved learning...

Slowtide launches a multi-year partnership with the NBA. Slowtide and the National Basketball Association (NBA) have agreed on a new multi-year partnership, making Slowtide the officially licensed towel brand of the professional league. The Slowtide...