Creative Marketing Strategist

We are seeking a creative, strategic, and highly organized Creative Marketing Strategist to help shape how Slowtide shows up across social media, creator partnerships, and digital marketing. This role sits at the intersection of brand storytelling, content creation, influencer marketing, and creative direction.

You'll lead the development of our creator ecosystem, identify new partnership opportunities, style and direct content that reflects the Slowtide brand, and collaborate closely with the marketing team to create high-performing organic and paid content. The ideal candidate has a strong creative eye, understands internet culture, and knows how to build authentic relationships that grow brand awareness and drive business results.

Please send your portfolio to jobs@slowtide.co

What You'll Do:

Strategy

  • Develop and execute creator, social, and partnership strategies that support brand campaigns, product launches, and seasonal initiatives.

  • Identify emerging trends, creators, and cultural moments that align with the Slowtide brand.

  • Build and manage a long-term creator and influencer roadmap that supports awareness, engagement, and revenue goals.

  • Track performance across creator partnerships and social initiatives, sharing insights and recommendations with the marketing team.

  • Partner with Paid Media to develop creator-first advertising strategies that improve campaign performance.

Creator & Brand Partnerships

  • Own Slowtide's influencer and creator program from outreach through campaign execution.

  • Source, negotiate, onboard, and manage affiliate content creators.

  • Develop creative briefs, mood boards, deliverables, timelines, and budgets for all social partnerships.

  • Coordinate product gifting, seeding, and campaign logistics.

  • Review and approve creator content to ensure it aligns with brand standards.

  • Build long-term relationships with creators who authentically represent the Slowtide community.

Content & Creative

  • Concept, style, and produce content for both organic social and paid advertising.

  • Collaborate with photographers, videographers, creators, and internal teams to execute photo and video shoots.

  • Create or oversee short-form video content across Instagram, TikTok, Pinterest, YouTube, and other emerging platforms.

  • Identify opportunities to repurpose creator content across marketing channels.

  • Stay ahead of platform trends and translate them into content ideas that feel authentic to the brand.

  • Support the development of blog content and other brand storytelling initiatives as needed.

Social Media

  • Manage Slowtide's social content calendar and publishing schedule.

  • Maintain a consistent brand voice across all social platforms.

  • Engage with the community through comments, messages, and conversations that strengthen brand loyalty.

  • Monitor performance and optimize content based on audience insights and platform analytics.

  • Maintain seasonal activity across Pinterest, LinkedIn, and Facebook.

Qualifications:

  • 2+ years of experience in social media, creator marketing, influencer partnerships, or brand marketing.

  • Experience managing influencer campaigns from concept through execution.

  • Strong understanding of content strategy across Instagram, TikTok, Pinterest, YouTube, and emerging platforms.

  • Excellent creative judgment with an eye for styling, photography, composition, and brand aesthetics.

  • Experience producing or directing photo and video content for organic and paid media.

  • Strong project management skills with the ability to manage multiple campaigns simultaneously.

  • Familiarity with social publishing, analytics, and influencer management platforms.

  • Excellent written and verbal communication skills.

  • Highly organized, self-motivated, and comfortable working cross-functionally.

  • Passion for surfing, outdoor culture, art, travel, and the Slowtide lifestyle is a plus.

Position Details:

Location: Open to remote candidates.

Employment Type: Freelance / Independent Contractor

Hours: Approximately 20 hours per week, with flexibility based on campaign needs, product launches, and seasonal priorities. Weekly hours may vary depending on project scope and content production schedules.

Availability: Some flexibility is expected to support time-sensitive content opportunities, creator communications, and campaign launches when needed.

Please send your portfolio to jobs@slowtide.co